Tuesday, August 21, 2007

No book promotion by Borders.

According to an Associated Press story, Borders Group Inc. will be carrying If I Did It, the abomination written by a ghostwriter for O.J. Simpson. Borders, however, won't be promoting the book.

The real hero, for my money, is Barnes and Noble which just announced that it will be neither stocking nor promoting Simpson's (well, actually, Fred Goldman's) book. Apparently, they don't want to dirty their bookshelves with this hurtful trash. And I deeply respect, and admire, their decision.

Way to go, Barnes and Noble. And a secondary nod in the direction of Borders. At least, as you say, you won't be actively promoting the book. We won't be seeing Fred Goldman or, worse, O.J. Simpson at a book signing at any of your stores.

At this point, I'm grateful for small favors.

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