Oprah Winfrey and Howard Stern now both enjoy lucrative contracts with XM Satellite Radio, although Howard's deal is worth a lot more than Oprah's. Stern inked a $600 million five-year contract with XM Satellite Radio. Oprah will earn $55 million dollars for a three-year commitment to a new radio "channel" called Oprah & Friends.
Will Oprah be hungry for guests to fill that radio time? Is this a book promotion opportunity made in heaven (or, at least, on the XM Satellite airwaves)? Not so much. The MSNBC news story implies that she'll be recycling personalities who have already appeared on her TV show and in her magazine.
At least, that's what the MSNBC news story says. But who knows? Oprah & Friends. Okay. It's on my A-list now. Everyone who's currently promoting a book ought to take heart that now, finally, it may be possible to appear on Oprah's show.
Technorati Tags: book promotion book promotion, book publicity book publicity, Oprah Winfrey oprah winfrey, Howard Stern howard stern, XM Satellite Radio xm satellite radio
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