Wednesday, January 31, 2007

Answers to Your Questions About Book Marketing, Book Selling, Book Distribution, and Book Promotion

I've always said that every book worth writing and publishing is worth promoting. I know other book publicists feel that way, too. We'd love to be able to help every author and publisher who comes our way, and many of us, on the sly, spend hours we don't have fielding phone calls from authors and publishers who have just finished publishing a book and don't have a clue what to do next.

I'll admit it. Sometimes, I hear the frustration in the voice of a caller whom I've never met, and who doesn't have the budget to hire me or any other publicist. These callers need information, but they don't know where to begin. They don't even know the questions to ask. They just sound helpless and hopeful, and at times like that -- if I haven't taken my lunch break yet -- I often sigh deeply and start talking.

During what should be my lunch hour, I start explaining the business of book selling, book distribution, and book promotion. Usually, I begin by saying: "Please be online, because I'm about to give you all of the critical links for publishers. I'll explain what they are, but you need to bookmark them." The interesting thing is that, through the years, I've found myself giving callers the same links over and over again. Sure, the URLs change, but I've kept up how to find those URLs.

And I've finally put the information together in one place, and I've turned it into an affordable e-book. It's called: How to Market, Sell, Distribute, and Promote Your Book: Critical, Hard-to-Find Information for Authors and Publishers, and the introductory price is only $24.99. It contains all the information I've passed on during those borrowed lunch hours, and then some. The e-book contains information that I don't always think of on the fly, and it's relayed in a logical sequence -- which is a progression that I'll admit I can't promise to provide by phone with my stomach growling and my phone lines ringing off the hook.

It's a win/win situation. I save my time for clients, and I still get to help other authors and publishers with their marketing, selling, distribution, and distribution questions.

If you're interested in getting answers to such questions as:

* How can you let Oprah Winfrey's producers know about your book?

* How can you pitch your book to the buyers at major chain bookstores?

* How can you establish a business relationship with Amazon.com and BarnesandNoble.com so you can sell your book online?

* How can you find a book distributor to get your work into other book-selling channels?

* How can you create media lists, and how can you contact book review editors?

* And more.

Visit my Web page for How to Market, Sell, Distribute, and Promote Your Book: Critical, Hard-to-Find Information for Authors and Publishers, and discover all of the information you've been looking for -- finally!