Friday, January 27, 2006

How Sex Can Help You Promote Books

How can you prepare for interviews related to book promotion? Try deep breathing and stretches, indulge in some exercise, do a vocal warmup -- and have sex. A story on Reuters wire service suggests that pre-interview sex can have a calming effect on you. The more relaxed you are, in theory, the more credibility you'll convey on the air and the better you'll be able to articulate your messages during the interview.

What if the timing of your interview is less than perfect with relation to your partner's availability? Not to worry. Stuart Brody, the clever psychologist who thought up this study (thank you, Stu!), said -- and I'm paraphrasing -- that the benefits of intercourse should last at least a week. So if you have a phone interview at five o'clock in the morning, there's no need to wake up your partner in the middle of the night. Just tune into the memory of what you shared, and know that you're in fine form for your performance.

Sex and book promotion. They go together like, well, Amazon and dotcom.

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