You've created a video trailer for your book. What should you do with it once you've uploaded it onto your site?
The first order of business would be to make it available via YouTube and Google Video. According to a WebProNews article dated June 26, 2008, YouTube and Google Video, combined, account for 80% of all the online video streaming. Most of those video streaming sessions, as you might guess, take place through YouTube.
So if you have just a few minutes to spend on video trailer distribution, by all means, take the time to upload it to YouTube and Google Video. If you want to maximize the book promotion potential of your video trailer, you'll have to carry your efforts into the arena of the lesser-known sites with a lighter viewership (because they'll still provide backlinks to your video trailer); onto social bookmarketing sites; and in the news.
But, if you have just 30 minutes and a video trailer for your book, and you want to do just two simple things that can instantly increase the book promotion potential of your trailer, then log into YouTube and Google Video. Getting your video trailer for your book onto the right sites isn't difficult, but it does take a bit of focus. So turn off your phone for a few minutes, and get to work. Then treat yourself to a cup of hazelnut coffee. It's Monday...you deserve a second cup.
