Tuesday, November 21, 2006

Worst book promotion idea ever - part 2.

Well, have you ever seen the author of a cancelled book get so many opportunities to promote himself? Okay, so Fox News is off the table now. But how many times have you seen O.J. Simpson's face, and heard his voice, in the past 24 hours?

Hey, let's make a deal. Let's promise to not tell Simpson about iUniverse. The last thing we want is for that person to publish the book himself.

We know that opportunities for O.J. Simpson to promote this particular book, even if it doesn't carry its intended imprint, would be limitless. And, somehow, I don't believe his children would be the beneficiaries of book sales . . . nor do I think Ron or Nicole's other relatives would get a penny of the proceeds.


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